Earlier this week, Jessica Etter from the American Podiatric Medical Association (APMA) presented an awesome webinar on how associations can make good use of social media. She specifically focused on how her strategy for doing more targeted outreach of individuals has paid off. Check out the video of the webinar below, which includes an extended [...]
Last Wednesday, I got to ride a train to New York City for a fantastic event hosted by our friends at the Foundation Center. Called “Social Media for Social Good,” the afternoon seminar featured top-notch speakers and plenty of great conversations, both online and off. The event kicked off with our own fearless leader, Casey [...]
Last week, we had an amazing webinar led by Scott Beale, CEO of Atlas Corps. He spoke about how Atlas Corps has won five online contests and raised $400,000 online as a result. Watch the video of the webinar below to learn about: The right tools to reach your audience Facebook & Twitter usage Who [...]
(Originally posted on Sisarina as part of our February blog series.) Building relationships online is about more than just being “present” in social media – it’s about having a strategy that will influence and engage people. It’s about taking the time to reach out to people individually, to make them feel heard, appreciated and part of [...]
Facebook pages are a great tool for both spreading the mission of your nonprofit and engaging supporters. But with a seemingly endless selection of page types to choose from, it’s easy to get confused. If you’re struggling with the options available, don’t worry – we’re here to help clear the fog and point you in the [...]