Author Archive for Kate Hays

Building an Awesome Non-Profit Culture, Part 2: Value, Welcome, Define, and Celebrate
Kate Hays

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March 30th, 2011 | (0)

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(Originally posted on Sisarina as part of our February blog series.) My last post for the Sisarina blog was about how to build an awesome culture through hiring. But once you’ve got the hires, how do you stay on the right track? As I’ve thought about the most important pieces of culture, these are the [...]

Building an Awesome Nonprofit Culture, Part 1: Hiring
Kate Hays

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March 22nd, 2011 | (0)

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(Originally posted on Sisarina as part of our February blog series.) In February, Small Act had an event, and several people commented on our team. I heard a lot of people say things like, “Everyone seems so happy!” “Small Act seems like a wonderful place to work,” and “Why are all of you Small Act [...]

Zappos and social media: it’s all about the values
Kate Hays

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November 10th, 2010 | (0)

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I should be clear from the start: I drank the Zappos Kool-Aid. Here’s how it happened. A few weeks ago, some other executives and I gathered to learn Zappos secrets for building a great business. How did they build a culture where people see work not just as another job, but also as a true [...]

Refreshing: Lessons from Pepsi Refresh grantees in New York
Kate Hays

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October 19th, 2010 | (0)

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Two weeks ago, I had the delightful pleasure of heading to Cohoes, N.Y. to train Pepsi Refresh grantees about social media. When the Pepsi Refresh first contacted me, I thought, “These grantees are social media geniuses! They’ve rallied their communities to help them win big grants from Pepsi, in $5,000 to $250,000 increments. What in [...]

Why social media strategy is like weight loss
Kate Hays

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October 12th, 2010 | (0)

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Recently, I was listening to a friend bemoan her weight loss woes, a few weeks into a new, healthy lifestyle. Her concern? Results. Why wasn’t she seeing them faster? How long was it going to take? How long was she going to have to keep up her new habits? She knows, as I do, that [...]