What if video games could change the world? They already are. Nonprofits around the globe are using online games not to only educate the public, but to get donations and supporters – and even help find cures for diseases. Why are games important? Games “…may prove to be a key resource for solving some of [...]
You’ve heard it time and again: Reports, analytics and tracking are critical to social media success. But why are they important? And what should you be tracking, exactly? Before we get to those questions, let’s define “social media success.” It’s a little bit of a misnomer, because your organization’s success is more important than any [...]
(Originally posted on Sisarina as part of our February blog series.) Building relationships online is about more than just being “present” in social media – it’s about having a strategy that will influence and engage people. It’s about taking the time to reach out to people individually, to make them feel heard, appreciated and part of [...]
“Success” in social media has historically meant acquiring a large number of fans and followers. Savvy nonprofiteers know it’s about much more than that. It’s about creating authentic, meaningful relationships that drive actions benefitting your organization: getting more members, volunteers, and donations. Danielle Brigida from the National Wildlife Federation — one of our amazing panelists [...]
Recently, I learned some amazing new ways in which social media (i.e. Twitter, Facebook, LinkedIn, etc.) are permeating our everyday lives…
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